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Hi Reader! Let’s be real: if your offer requires you to start from scratch every single time a new client signs on, it’s not scalable—it’s exhausting. So many service providers are stuck because their offers are too custom, too inconsistent, and too dependent on them. If your packages are living in your head, if your pricing changes based on your mood (or their tone), if your client experience looks different every time—you don’t have a business model. You have a series of transactions. This week in our Package It Like a Pro series, we’re talking about how to build offers that are scalable—and that doesn’t mean cookie-cutter. Scalable doesn’t mean soulless. It means repeatable. It means: ✅ You know what’s included ✅ You can price it without blinking ✅ You can teach someone else to deliver it ✅ You can sell it while you’re on vacation This is where tiered services come in. Instead of building a new custom scope for every lead, create fixed packages: A base offer (what 80% of your clients need) An upgrade (for the overachievers) A simplified version (for the budget-sensitive) It helps your clients choose—and it helps you breathe. Next week we’ll wrap up this series with a deep dive into why your offers need SOPs (yes, even if you’re still solo). But if you’re ready to clean things up now, you know where to start… 👉 Book a Strategy Session and let’s make your offers work for you. |
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Hi, Reader! You’re not behind. You’re not disorganized. You’re not failing at consistency. You’re just holding too much in your head. Most solopreneurs are doing multiple jobs at once. You’re the strategist, the implementer, and the accountability partner. You’re making decisions, executing them, and remembering everything that still needs to happen. That mental load adds up. Decision fatigue is real. When every task feels equally important, your brain never gets to rest. And when your...
Happy New Year, Reader!I was mostly quiet in 2025. Not because I didn’t care. Not because I ran out of things to say. But because it was a hard year for me personally and professionally. Living with a genetic disorder and chronic pain means some seasons require more energy just to exist. Add in a tough economy and a business that serves other people, and I had to make some real choices about where my capacity went. Email did not make the cut. But here’s the important part. I did not...
Hi Reader!Last week I told you I’d share how clients use the Business Sanity Session to go from “stuck” to “handled.” Here’s what that looks like in real life: One client needed to set up an automation in Kit so people could register for her webinar. She’d been stuck for weeks, and we built it together in under an hour. Another came in with a tech tool she couldn’t get working. We troubleshot it live, flipped the switch, and it’s been running smoothly since. Others bring those “why am I still...